Saks Fifth Avenue: Key to the Cure

Posted by Maryanne Salvat On October - 10 - 2014

key to the cureSNL Cast Mates and Rag & Bone Limited Edition Tee Come Together for Key To The Cure

Will Ferrell, Ana Gasteyer, Vanessa Bayer, Cecily Strong and Colin Jost have been named as the EIF ambassadors for Saks Fifth Avenue’s 2014 Key To The Cure campaign, representing talent from Saturday Night Live’s past and current casts shot by famed SNL photographer Mary Ellen Matthews. Celebrated New York designers Marcus Wainwright and David Neville of rag & bone have created the limited-edition tee exclusively to benefit the campaign, which coincides with the Emmy Award-winning show’s 40th Anniversary season.

Now in its 16th year, Key to the Cure has taken a new approach, offering a unisex tee for the first time. The shirt will retail for $35 at Saks Fifth Avenue stores and online at saks.com and saksoff5th.com. 100% of the proceeds from each shirt sold will be donated to  a nationally recognized cancer research facility (depending on the Saks location).

SNL cast mates will appear in a national public service announcement (PSA) wearing the rag & bone limited-edition tee. The Key to the Cure PSA will appear in major fashion and lifestyle magazines throughout the month of October.

Saks Fifth Avenue’s charity shopping weekend will take place Thursday through Sunday, October 16 to 19,at all Saks Fifth Avenue nationwide and on saks.com and saksoff5th.com.

 

Saks Fifth Avenue New York Flagship Storebreast cancer ribbon

In addition to the partnership for the annual Key to the Cure campaign, Saks Fifth Avenue will sell exclusive merchandise inspired by notable Saturday Night Live characters from seven New York designers. These items, curated by Saturday Night Live’s Emmy-nominated costume designer Tom Broecker, will be available in Saks Fifth Avenue’s New York flagship store and on saks.com during the Key To The Cure shopping weekend, October 16 to 19. The merchandise includes Mango’s shorts as interpreted by Alexander Wang, The Nerds outfit as interpreted by Alice + Olivia, a dress fit for The Californians as interpreted by Diane von Furstenberg, Spartans Cheerleading uniforms as interpreted by Elizabeth and James, hats fit for The Coneheads as interpreted by Eugenia Kim, Mary Katherine Gallagher’s school uniform as interpreted by rag & bone, and Gilly’s dress as interpreted by Suno.

 

Saks Fifth Avenue Key To The Cure Bal Harbour Florida 

Saks Fifth Avenue Bal Harbour along with media partner Miami Magazine have partnered together for the charity shopping event of the season, Key To The Cure, benefiting Mount Sinai Comprehensive Cancer Center beginning on October 16 through October 19. A celebration will be held on Wednesday, October 16, to kick-off this year’s event. Shoppers are invited to shop for a cause while sampling delectable bites from South Florida’s top restaurants. Tickets to the celebratory event are $25 per person. Proceeds from ticket sales and 2% of participating vendor sales from Saks Bal Harbour will be donated to Mount Sinai.

 

Saks Fifth Avenue Bala Cynwyd  Pennsylvania

Saks Fifth Avenue Bala Cynwyd, is hosting a preview party to kick off their annual Key to the Cure event. Guests will enjoy cocktails, light bites, music and a fashion show featuring notable doctors and women affected by breast cancer. A percent of the proceeds from sales made during the Key to the Cure promotion October 16 through 19 will be donated to Living Beyond Breast Cancer and Abramson Cancer Center of the University of Pennsylvania. Tickets for the event are $25 per person; for more information visit: www.lbbc.org.

 

 

 

 

 

 

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